Illustration
Illustration

Mikalai Varabyou

 Mikalai VarabyouLaureate of International Beauty Awards XX in the “Innovator in PMU Techniques” Nomination
The Innovator in PMU Techniques title recognizes professionals whose work advances the field of permanent makeup through the development of new methodologies, technical solutions, and professional standards that contribute to the growth of the industry.The International Beauty Awards Expert Committee selected Mikalai Varabyou for this distinction in recognition of his contribution to the advancement of permanent makeup removal techniques and his role in introducing innovative approaches that have gained professional recognition within the PMU community.
For many years, pigment removal has remained one of the most technically challenging areas of the permanent makeup industry. Variations in pigment composition, treatment history, skin response, and healing outcomes have made it difficult to establish consistent and predictable protocols. Through extensive practical experience and continuous research, Mikalai Varabyou has focused on developing solutions that address these challenges and improve treatment reliability.
The committee recognized his work in creating structured methodologies for permanent makeup removal, with particular attention to safety, treatment planning, and predictable healing outcomes. His professional approach emphasizes detailed pigment assessment, individualized treatment strategies, and procedural consistency, helping practitioners achieve more controlled and effective results.A significant factor in the award decision was the development of the Wow Safe Laser Removal Method. This methodology has attracted attention within the industry for its systematic approach to pigment removal and its focus on reducing unnecessary tissue trauma while improving procedural outcomes. The method reflects years of practical application, refinement, and observation across a wide range of removal cases.
The Expert Committee also acknowledged Mikalai Varabyou’s contribution to solving complex removal challenges involving resistant pigments and corrective procedures. His work has expanded the range of treatment options available to professionals and has provided practical guidance for cases that are often considered difficult within the industry.
Another consideration was the broader impact of his professional activity. His educational efforts, technical recommendations, and treatment protocols have been adopted by professionals working in permanent makeup removal, contributing to knowledge sharing and professional development across the field.
The committee further recognized his ongoing work on a patent-pending technology designed to enhance pigment removal procedures. This development demonstrates a commitment to continuous innovation and reflects his dedication to advancing professional practice through original technical solutions.
The evaluation process focused on innovation, practical application, industry contribution, professional influence, and long-term value to the field. Based on these criteria, the Expert Committee determined that Mikalai Varabyou’s work represents a meaningful contribution to the advancement of permanent makeup removal techniques and the evolution of professional standards within the industry.This recognition follows his previous achievement at the International Beauty Awards XVIII in 2024, where he received the Best Beauty Brand title. Together, these honors reflect both his professional reputation and his contribution to innovation, highlighting a career dedicated to advancing knowledge, improving procedures, and supporting the continued development of the global PMU industry.
 1 November 2024